Jose Freyre
Surprisingly, Jose’s career did not start in the healthcare field. He worked for more than 13 years in the film industry as an Image Processing Specialist/Project Manager. His specialty included restoring some of Disney’s animated classics. His work restoring Disney films instilled excellent attention to detail, upholding the highest standards and providing top-notch customer service. Jose also worked closely with the Research and Development team to improve proprietary software and created an automated workflow to improve turnaround time and profits. This fast-paced environment was the foundation that enabled him to approach the healthcare industry from a different angle and identify many opportunities for improvement.
Jose’s journey into healthcare started as a liaison to doctors, hospitals, and families in a Skilled Nursing Facility (SNF). He quickly began implementing systems he had used in the film industry to improve his job responsibilities. It did not take long before physicians, hospitals, and families started to notice. Shortly after, Jose joined a Geriatric MD who was met with common challenges physicians face while pursuing the goal of a sustainable private medical practice. Jose quickly started researching guidelines and how to navigate Centers for Medicare and Medicaid Services (CMS) in a private practice. He discovered reimbursement opportunities and educated employees on programs, including Chronic Care Management, cognitive evaluations, prolonged services, and other CPTs. He also built an infrastructure that cultivated a streamlined work environment focused on attention to detail, utilization of technology, and good ol’ customer service. These systems quickly translated to revenue growth the practice had not seen before. After a short 14 months of employment, the practice had 145% growth. By the third year, the practice fully sustainable, produced substantial profits, and had systems that no other practice has implemented. The community also took notice of the quality of care brought to healthcare. That’s when Jose decided to take on the challenge of optimizing healthcare on a community level through Roots of Care.